Designated in 1956, Gower was the UK’s first Area of Outstanding Natural Beauty (AONB), and has recently been renamed a National Landscape. Its distinctive limestone cliffs, unspoilt beaches, rich wildlife, and historic villages make it one of the country’s most celebrated landscapes. The area’s natural beauty, alongside its cultural and recreational value, is central to its national designation.

The purpose of this updated State of the National Landscape Report is to provide a clear picture of how Gower’s environment is changing over time. It builds on the previous report from 2013, which established a baseline for monitoring landscape change. This updated version will introduce new themes such as light pollution and the impact of tourism, alongside ongoing issues like climate change, biodiversity, and land use.

LUC is working with Swansea Council to assess a wide range of topics that affect the landscape. The report explores landscape character and change through 13 key themes: biodiversity and geodiversity, woodland and forestry, the historic environment, climate change, air and water quality, soil quality, land use, tranquillity, people and communities, planning and development, tourism, public rights of way, and access land.

By reviewing each of these themes, the project will highlight trends that influence how the Gower looks, feels and functions. For example, it will look at how wildlife habitats have changed, whether water and air quality are improving or declining, and what pressures exist from tourism or development. The findings will provide essential evidence to guide future planning, conservation, and community initiatives.

Public input is a crucial part of this work, and this consultation offers an opportunity for people to share their experiences, concerns, and hopes for the future.

The views gathered will help shape the updated Management Plan for the Gower National Landscape. The Plan will set out a roadmap for protecting the area’s nature, heritage and rural life, supporting local communities, and improving access for all. It ensures that decisions about land use, tourism, conservation and infrastructure reflect the needs and values of those who care about the area.

LUC’s role is to provide robust evidence and analysis to support this process. By updating the monitoring data and identifying emerging trends, the project creates a strong foundation for sustainable management. Public input brings this work to life, ensuring it reflects the lived experience and aspirations of those who know Gower best.

The Gower National Landscape is one of Wales’s most treasured places, but it also faces many pressures. Climate change, increased visitor numbers, and development all have the potential to alter the character of the area. The updated report and management plan will help ensure the landscape continues to thrive for future generations.

Whether you live in Gower, work there, visit often or simply care about its future, your voice matters and everyone is welcome to share their views.